Up to 85% of consumers say color is the #1 reason they choose a product.

Up to 85% of consumers say color is the #1 reason they choose a product.

Color isn’t just about aesthetics—it’s a powerful psychological trigger. It shapes how we perceive trust, quality, and emotion in a brand within seconds.

Think blue for trust, red for urgency, green for health and wealth.

🧠 Smart brands use color to guide behavior and influence buying decisions—before a single word is read.

📌 Is your brand color doing its job?

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